Leading The Market

 

Objectives :

 

w       The importance of competition.

w       Training on methods of competition.

w       How to change the plans in order to achieve the objectives of the organization.

 

Contents :

 

w       Michael Porter’s idea of how to lead the market.

w       Share and growth according to Boston Consultant team.

w       Competition first understanding : Michael Porter’s Strategy of competition’s idea.

­       Major competition power.

­       Availability of products.

­       Buyers authorization.

­       Suppliers effectual negotiation.

­       Competition between actual competition.

 

w       Competition second understanding : The Overall Strategic Competition

­       Cast.

­       Difference.

­       Concentration.

 

w       Hamel and Braheld’s idea of future competition.

w       Competition Third Understanding : Traissy and  Wyreseme ideas of  competition

­       Advantages of Scientifics.

­       Quality products.

 

w       How to change the game of Commercial  Competition.